Testimonials
Thousands of professionals use StoryCorp training.
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“When you sign up for any kind of training you are taking a leap of faith that not only will the training be relevant and useful, but that you won’t suffer Death by PowerPoint. The stakes are even higher now that we are doing most of our training over Zoom. This workshop exceeded all my expectations and restored my faith that training for work can be fun, engaging and applicable! Arthur was an excellent instructor who engaged authentically with everyone and used great examples and wit to convey the material. The exercises were helpful and challenging. Can’t wait for an opportunity to do another class.”
— Erika Pittman, Team Leader, Employee Engagement and Corporate Communications, Fisheries and Oceans Canada
“Thank you again for a thought-provoking and super helpful storytelling session, Arthur!”
— Aishling Cullen, Vice President, Corporate Communications, Sun Life
“Learning from Arthur was an absolute pleasure. Even as I write this, I am reminding myself to put his dynamic lessons to good use.”
— Kathleen Tiernan, Policy Analyst, Women and Gender Equality Canada
“Thank you, Arthur, for an incredible session. CIHR's Comms Branch is already putting your insights into practice. For any other comms shops looking for an excellent trainer, Arthur is the real deal!”
— David Wolkowski, Lead, Strategic Communications, Canadian Institutes of Health Research
“Arthur set the tone immediately—engaging us directly and connecting with the group. He brought a high energy, personalized content for individuals and demonstrated strong facilitation skills throughout.”
— Cameron Watts, Team Leader, Customer Relations, Canadian Commission for Complaints for Telecom-television Services
“During a two-hour online class with Arthur, we discussed new strategies for developing more engaging social media posts. It was an excellent experience. Arthur arrived with thoughtfully prepared materials and a clear agenda. He provided excellent step-by-step instructions and offered helpful feedback on several exercises we completed during the class. We are looking forward to working on additional topics with him in the near future.”
— Timon Kaple, Digital Writer and Strategist, Clear Strategy Partners
“Arthur is a great example of what I look for in a teacher. Engaging, inclusive, professional, clever and experienced are just a few of his many great qualities. A very interesting course that was insightful and exciting from start to finish!”
— Stephanie De Vincenzo, General Dynamics Land Systems
“Arthur was an insightful and engaging instructor with plenty of helpful tips. We would recommend his course to any office looking to add some spark to their messaging.”
— Strategic Communications Team, Senate of Canada
“Nicely paced, insightful and informative.”
— Chris Cobb, Communications Advisor (Outreach, Social Media and Creative Services), PSPC
“Arthur was brought on board to help us produce successful Thought Leadership business reports that told engaging and compelling stories of healthcare/pharmaceutical executives from Mexico and South Africa, publishing pieces in Forbes and Fortune magazines. He also worked with us to articulate our mission statement and shape our corporate brand for our online presence. Extremely professional, highly recommended.”
— Ines Nandin, CEO, Executive Forecast
“Arthur is a stellar instructor. The course was well-structured, interesting and engaging.”
—Andrew Pearce, Policy Advisor, Privy Council Office
”The workshop was very engaging. I learned lots of useful tips! Thanks, Arthur!”
—Gloria Boly, Bilingual Programs Specialist, ABC Life Literacy Canada
“It turns out that storytelling is a bit like music: it has both a structural/mathematical side, and an artistic/“magical” side. Arthur is fantastic at emphasizing the importance of both. I feel much more confident now not only that I can recognize when a narrative is a story, but that I can even write one. I would recommend this course to everyone!”
— Dr. Chris Andersen, Dean (Faculty of Native Studies), University of Alberta
“Thank you very much, I will for sure to try and influence change using some of your teachings.”
— Marie-Claude Michaud, Communications Security Establishment
"Thank you for coming out to teach youth about the importance and impact of effective storytelling in advocacy work. Your guidance and communication expertise is helping to shape and build the next generation of young environmental leaders. On behalf of the GreenPAC organizing team, we would like to thank you again."
— Ami Gagné, Program Director, Parliamentary Internship for the Environment, GreenPAC
“This course provided lots of useful information and guidance on crafting stories and gave the opportunity for practical application. Engaging and personable facilitation made the course interesting and enjoyable!”
— Michelle Kirby, Senior Policy and Program Advisor, IRCC
“I absolutely loved this course and will most definitely be recommending it to others.”
— Lucie Fillion, Innovation, Science And Economic Development Canada
“Thank you for this course. I learned a lot and will hopefully be able to implement this in the workplace so that we can interact and help the community more through the many services that we provide.”
— Jess Afolabi, Nigerian Canadians for Cultural, Educational and Economic Progress (NCCEEP)
“I really enjoyed the course. I learned new tools and ways that I could incorporate in our communication strategy.”
— Rosine Minga, Senior Communication Specialist, Department of National Defence
”Arthur is an engaging speaker, he keeps the conversation going and engages the participants in their path to learning. Thank you.”
— Nicole Nassachuk, Canada Revenue Agency
“Your experience and expertise were evident as was your welcoming and engaging demeanor.”
— Helene Haddad, Principal, Integrated Planning, Office of the Auditor General of Canada
“Arthur's strategic and relaxed teaching style took the fear out of sharing and speaking. I can't think of anyone who is required to communicate in business, however that manifests, who wouldn't benefit from taking this course.”
— Julie Crichton, Executive Assistant to the Chief Judge, Provincial Court of British Columbia
“There are some people who have inherent talent to teach a course and Arthur is one of those special people. This storytelling course is amazing as it is taught in a very clear and consice manner. You never feel overwhelmed and the time goes by extremely fast because you are always interacting with the content and learning more about how to become better storyteller. For anyone who is looking for a fantastic course related to storytelling this is the one to attend . You will not be disapointed.”
— Paul Wong, Crown-Indigenous Relations and Northern Affairs Canada
“Arthur is the right person to be delivering a course like this one because he can take any situation described by course participants and find buried within the individual's scenario a compelling story to be told. Thanks to him, I have learned that storytelling can, in fact, be the most powerful tool in my arsenal when it comes to communicating the most mundane to the most complex of messages. Thank you for this opportunity.”
— Liz Fauteux, Communications Advisor, National Research Council Canada
“A great course and a great way to spend the day. Arthur is a down to earth, inclusive and engaging facilitator. I feel energized, inspired and excited to incorporate better storytelling in my work and personal life!”
— Sasha Starosta, Canada Revenue Agency
“I recently attended Statistics and Storytelling, and I must say it was an enlightening experience. What made this course truly exceptional was the facilitator Arthur, who had a remarkable talent for making the learning process not just informative, but highly interactive and engaging. The way he could weave statistics into a captivating narrative was truly impressive. He was excellent at demonstrating dry and complex data and turn it into best ways for us to share data and stories. I highly recommend this course to anyone interested in gaining a deeper understanding of bettering how you share complex statistics and its role in storytelling—it's an experience that will undoubtedly change the way I view and use data in our own narratives. Thanks again.”
— Isabelle Moroni, Senior Communications Advisor, Infrastructure Canada
“Great class—really helps build the bridge between data and the story that data can tell. Gives techniques and methods that can be implemented across many different jobs and industries.”
— Solanch Tamayo Alvare, Policy Analyst, Innovation, Science and Economic Development Canada
“I loved my experience taking Arthur’s storytelling course.”
— Monica Lalonde, Communications Advisor, Canadian Armed Forces
“Arthur Thuot is a great storyteller and presenter. The course was well structured and will help you think differently about how you tell your stories.”
— David Kaun, Senior Policy Analyst, Transport Canada
“Thank you for putting together such a useful course. I learnt a lot.”
— Ivan Katsevman, Policy Analyst, Health Canada
“Thank you, Arthur, for sharing your knowledge and experience of Storytelling. Storytelling is an art that you have mastered. My goal is to be able to create stories that will engage the audience, both professionally and personally.“
— Anne Marie Crummy, Senior Manager (Vendor Relations), TD Bank
”Fantastic course. Arthur is an amazing moderator; very charismatic and well spoken.”
— Gerald Ng, Canada Revenue Agency
“I would definitely recommend this course, and take more courses from StoryCorp.”
— Sam Toews, Administrative Tribunals Support Service of Canada (ATSSC)
“Excellent content and delivery! Really enjoyed the training and approach, anchored in well-chosen examples and insights. Engaging, thoughtful, considerate. Would absolutely recommend and take more of Arthur's training.”
— Callie Thiyagarajah, Senior Policy Analyst, Immigration, Refugees and Citizenship Canada (IRCC)
“Amazing course, and would recommend to anyone looking to fine-tune their storytelling abilities. Great job. Thanks.”
— Brett van Heyningen, Communications Advisor, Agriculture and Agri-Food Canada
“I came into this class with some storytelling experience, but I always had difficulty in turning my own experience into a story. I now believe that if I have a story to tell, I can find a way to tell it so that my audience will leave with the message that I intended.”
— Dr. Brad Bass, Senior Policy Analyst, Employment and Social Development Canada
“Arthur Thuot's skill as a facilitator creates an atmosphere of collaboration, where everyone's voice is heard and valued. You open communication and encourage creativity. I am grateful for the opportunity to learn the storytelling techniques in your session. Thanks.”
— Rajneet Kaur, Senior Training Coordinator, ERP, Government of Alberta
“You were a great teacher! When I first told people I was taking this course, they were confused on how it applied and the value to my work. However, as a policy advisor, telling stories is a huge part of my job. This class gave me some great ideas about how to incorporate storytelling into my briefings, whether written or oral, to really drive home the value of the file. Thank you so much for your guidance, expertise, and storytelling! I will be recommending my colleagues take this course as well to help grow their own communication skills and find new ways to hook our audiences.”
— Victoria Simpson, Senior Policy Advisor, Public Safety Canada
“10/10 course!”
— Viktoria Zaglyadina, Department of National Defence
“I loved this! I feel inspired to reassess how I'm looking at information and writing. I'm excited to get to work.”
— Victoria Patenaude-Bell, Communications Specialist, Infrastructure Canada
“Thank you for being so responsive to questions, both in-class and via email after class! This course has given me a lot to think about.”
— Megan Howie, Public Safety Canada
“I was impressed with Arthur's knowledge and ability to point out takeways and give tips to improve stories. I can only imagine what a two-day course would provide! Highly recommend.”
— Marielle Bérubé, Manager, Crown-Indigenous Relations and Northern Affairs Canada
“I really enjoyed the day. My job is often very analytical and it was nice to use a different part of my brain. I can see the value in telling a good story to be able to show relatability and to perhaps influence people into thinking about things in a different way.”
— Lisa Minardi, Canada Revenue Agency
“Your presentation on storytelling was very well received by the audience and it was both interesting and helpful to our employees. We are very grateful for the time and effort you took to share your thoughts and experience, and we thank you for your valuable contribution.”
—Department of Justice Canada
“Thank you for the great course. It was practical and fun. Lots of food for thought.”
— Taylor Murphy, Manager, Change Management, Employment and Social Development Canada
“Arthur has such unique insights and provides feedback in a way that is thoughtful and respectful. He is excellent at keeping the group engaged and in trying to make sure everyone has a chance to participate.”
— Irene Howard, Marketing Content Manager, United Way Winnipeg
“Thanks for a great two days, I am leaving with lots of useful tips and tools that I can use in my daily work life.”
— Bradley Cregan, Policy Advisor, National Research Council
“Very open-minded and energetic. Great in summarizing our stories and highlighting the important points. Very helpful.”
— Anne-Marie Lecompte, Executive Assistant, Office of the Secretary to the Governor General
“I loved the mixture of examples presented and the opportunity to write our own stories. I never felt bored which is uncommon for a full day training session. Thank you.”
— Jennifer Irwin, Geographic Information Systems Analyst, Crown-Indigenous Relations and Northern Affairs Canada
“Arthur! Thanks so much for teaching the course Storytelling: The Secret Weapon of Communication! You were engaging, and involved us every step of the way! I will definitely be taking your tips into the real world!”
— Siobhain Bright, Finance & Administrative Officer for Innovation, Science and Economic Development Canada
“Excellent course on communication! I learned valuable tips that can be applied to many types of situations. First online course where time flies and you feel like you’re just sitting in a room, interacting with nice people.”
— Johanne Laroche, Career and program counsellor, Cégep Marie-Victorin
“This class was instructive and highly engaging. Fitting a course about storytelling into a two-day schedule can be very challenging and Arthur proved hands down that he was up to the challenge. It obviously takes extra efforts to stimulate an online class and maintain a certain interaction with the students, and he spared none. Thank you for your hard work and for sharing your knowledge so generously.”
— Ahmed Habbachi, Communications and Marketing Advisor, Children's Aid Society of Ottawa
“Writing is very hard for me but all this info will really be helpful in the coming months. Thank you!”
— Kathleen Barnett, Manager, PSPC
“Arthur provides a solid course with real-world practice and excercises that can be used. He's engaging and creates a flow that is easy to follow and learn from. Thanks for helping me step up my game.”
— William Webb, Office of the Taxpayers' Ombudsperson
“I had the pleasure of taking the Storytelling: The Secret Weapon of Communication course with Arthur Thuot and it was a truly exceptional experience. From the very first moment, Arthur captivated us with his storytelling skills, bringing to life all different kinds of stories. What I appreciated most about Arthur's approach was that he not only taught us how to craft a good story, but also emphasized the importance of storytelling in our personal and professional lives. Throughout the course, Arthur created a safe and supportive environment for us to practice our storytelling skills. He provided detailed feedback and constructive criticism, helping us to improve our stories and build confidence in our abilities. Thanks to Arthur, I now feel much more confident in my own storytelling abilities and am looking forward to incorporating storytelling into my professional work. I highly recommend Arthur’s storytelling course to anyone looking to develop their storytelling skills or simply looking for an enjoyable and enriching experience.”
— Marie-Anne Paquette, Innovative Medicines Canada
“Really fun course! Arthur gave great insight into the inner workings of social media and how to tackle the mountainous tasks of engaging the masses. 10/10 would recommend.”
— Siobhan O'Mahony, Communications Advisor, Agriculture and Agri-Food Canada
“Arthur was a fantastic and engaging professor and made the most out of the six hours of this course! I have learned some valuable information and will implement this in our social strategy at my current employer and beyond.”
— Brittany Thibaudeau, Communications Specialist, ScalePad
“I really enjoyed Arthur’s course. His enthusiastic and engaging demeanour made the material a joy to learn. He has a wealth of knowledge, and provided us a lot of insight and expertise to improve our own use of social media. I look forward to taking another one of his courses in the future.”
— Lisa Williams, Department of National Defence (DND)
“This was an excellent seminar and highly relevant to the work we do in government. Great presentation and the interaction and participation was voluntary, which kept it engaging but not overwhelming.”
— Garth von Buchholz, UXD Web Content Strategist, BC Public Service (Ministry of Finance)
“Arthur is an engaging, articulate, and highly knowledgeable instructor. He is skilled at using real-world examples to support lessons, tips, and suggestions. Despite being a journalist for 20 years, I learned a lot of valuable information from Arthur's course on Storytelling: The Secret Weapon of Communication.”
— Denis Langlois, Communications Co-ordinator, Grey Bruce Public Health
“I thoroughly enjoyed this workshop. It helps when you, as an instructor, are so passionate about storytelling. Thank you. You provided some great context for why storytelling is so effective and I feel that I can now be more deliberate in my approach to storytelling.”
— Roslyn Ahrens, Faculty Affairs Coordinator, University of Ottawa ·
“Amazing course and lots of value for such a short timeframe (2 days). I left feeling I had concrete tools to better perform my job.”
— Alex Macklam, Senior Communications Advisor, ESDC
“I was hesitant to take this training at first but I’m so glad I did. After the two sessions, I feel like I have the tools to navigate this new-to-me style of writing. Arthur is a fantastic instructor and his passion for storytelling is contagious.”
— Renée Hudon, Communications and Marketing Officer (Small Business, Tourism and Marketplace Services – Office of Consumer Affairs), ISED
“You did an excellent job! Bravo!”
— Tran Bao Chau Nguyen, Government of Canada
“I believe I have achieved my objective, of how to strike a balance between clarity and too much detail. I take with me two stories which I intend to continue developing, for marketing work tools that may improve processes.”
— Alphoncine Mtui-Kajubili, Senior Investment Analyst, Innovation, Science and Economic Development Canada
“I don’t think I can write a good enough testimonial in this amount of time. The course was great. It got me to consider different approaches and elements of writing that I plan to explicitly utilise from now on. The concrete case studies, the specific pointers and writing analysis drew attention to effective writing techniques without being too technical (or boring) in exposition.”
— Dr. Kseniya Garaschuk, Canadian Mathematical Society Fellow, Canadian Centre for Cyber Security
“Arthur was engaging and took the time to address each participant personally.”
— Faye Wickenheiser, Canadian Radio-television and Telecommunications Commission
“I found this course very effective and am actually feeling pretty excited to try out these strategies in my work and share them with colleagues. It reminded me how fun telling stories can be. Thank you for making this a great virtual learning forum!”
— Deanna Chan, Communications Advisor, Health Canada
“A great course and a great instructor! It was fun, interesting, and informative!”
— Greg Sheppard, Compliance Officer, Atlantic Canada Opportunities Agency
“I was hesitant to take an online course since I spend all day looking at a screen, but Arthur did a great job of keeping everyone involved and interested. He had a great mix of information, application and engagement.”
— Lori Chamberland, Natural Resources Canada
“I really enjoyed spending the day with Arthur. He was engaging and gave insightful feedback.”
— Neil Hone, Learning Specialist, Treasury Board Secretariat
“It was such a great course! Arthur is extremely engaging, knowledgeable and experienced. His sense of humour and easygoing personality made the course quite enjoyable. I highly recommend!”
— Isabel Tremblay, Law Enforcement Training & Standards Specialist, Parks Canada
“Despite having been a journalist for half of my life, I often find it challenging to cobble a good story in a government setting. You have rekindled my enthusiasm and my willingness to take on that challenge. Thanks!”
— Jorge Laucirica, Deputy Director (International Assistance Research and Knowledge), Global Affairs Canada
“Overall it was fun, and kept the audience busy, not like typical boring workshops.”
— Yaqi Yu, Canada Revenue Agency
“Amazing and engaging . . . would love to have you lead our workshops!”
— Adele Hewitt, Analyst (Strategy and Benefits Management), Treasury Board Secretariat
“I loved the course, it was an excellent refresher on the fundamentals of storytelling and I anticipate a lot of benefit from it in my future writing!”
— Max Turner, Policy Research Analyst, Fisheries and Oceans Canada
“I believe I have learnt something new which I will inculcate in my story telling, especially around being more concrete, with beginnings, middles, endings, and escalation. I believe it will stick with me.”
— Ajit Joshi, Regional Regulatory Compliance Officer, Health Canada
“I found the course very engaging. I feel like I learned a lot from the material. Arthur was very friendly and informative and casual enough that he encouraged participants to speak up and participate. I also like that there was no pressure to share any stories that we had written, but Arthur was honest and genuine in his feedback. I think more people shared with the group than would have in another setting.”
— Alanna Costigan, UXD Web Content Strategist, BC Public Service (Ministry of Finance)
“Hi Arthur, honestly you are an excellent teacher and taught me a lot of new ways to be creative and engage with our audience. Writing has always been something I struggle with (more of a tech-y, visual type person) and yet I was able to create some engaging content in the course and not feel extremely overwhelmed! Please continue to teach, you really are a great and inviting teacher!”
— Miranda Charles, Office of the Taxpayers' Ombudsperson
“This course was fantastic! I definitely gained storytelling skills that will be useful in my professional life. Arthur was very responsive, knowledgeable, and enthusiastic. Thanks!”
— Rachel Siblock, Policy Analyst, Health Canada
“I am able to put this into practice today. Thank you for such a wonderful, constructive workshop!”
— Ola Kusnierz, Webinar and Service Navigation Specialist, Autism Ontario
“I really enjoyed the sessions. Very informative and Arthur made it very interesting and lively.”
— Myrna Himantog, HR Advisor, Innovation, Science and Economic Development Canada
“Arthur Thuot is a great teacher who is smart and tries to help his students solve problems and acquire new ways of thinking. I didn't lose focus during the course; everything was relevant. Thank you.”
— Jean-Philippe Chartré, Senior Communications Advisor, Federal Economic Development Agency
“I’ve taken a few courses now with Arthur, and I will be looking for more in the coming year. I find the course material exceedingly engaging, and he creates a comfortable atmosphere to share and get feedback. This course in particular has reignited my interest in writing, and I just want to say thank you!”
— Kelly Hall, Community Integration and Outreach Coordinator, Military Family Services
“This was an outstanding class! Thanks!”
— Samuel Toews, Administrative Tribunals Support Service of Canada
“Great course, the instructor is engaging, knows their topic matter and shares the concepts and information in several ways to ensure that you get a good understanding as well as provides a lot of time and space for application of the topics he is sharing with you. I very much enjoyed the course and appreciate all the knowledge you share with us. Thank you!”
— Melanie Wilson, Acting Campaign Manager, Provincial Employees Community Services Fund (PECSF), BC Provincial Government
“I very much enjoyed the training session. Arthur was very insightful. His delivery and content were easy to follow.”
— Andrée Young, Risk and Compliance Officer, Office of the Auditor General of Canada
“Great course. Arthur is an engaging teacher and storyteller, the course is well-paced, and examples are relevant and well curated. Much appreciated!”
— Pierre-Alain Bujold, Communications Senior Analyst, Privy Council Office
“Excellent.”
— Sean Hutchinson, Senior Program/Project Officer, Canada Revenue Agency
“A very engaging and enlightening course. I had gained so much from the course by lunch break I made edits to a work email I was working based on my learning. Highly recommend the course.”
— Aline Ngoga, Senior Policy Analyst, Immigration, Refugees and Citizenship Canada
“Great job, I would recommend this to all. Thank you!”
— Sandi Beauvais, Program Coordinator, Canada Revenue Agency
“I really appreciate your energy, enthusiasm and depth of knowledge! Thanks for a great course.”
— Emily Shorrock, Senior Analyst (Strategic Innovation Fund), Innovation, Science and Economic Development Canada
“This workshop was one of my chosen trainings for the year and the last one for this fiscal. I was really excited to take it and it met all my expectations. Highly recommend.”
— Emma Griffin, Department of National Defence
“I really enjoyed this course. Thank you for this!”
— Ashley Toll, Communications Advisor at Indigenous Services Canada
“A short but meaningful teaser into the power of storytelling and how you can apply stories to everyday professional life.”
— Vu Le, Innovation Programs Lead, Office of Technology and Business Innovation, PPID, Health Canada
“Really enjoyed the course, was not boring at all. Very engaging. I think you did well at including people in the discussion but not pushing or forcing anyone to share the stories they did not want to. Pace was perfect and relevant examples and explanations were shown as a support to points that you wanted to make. I would definitely take another course to better my storytelling capablities. I would recommend this course to someone else.”
— Cédric Achille, Communications Officer at Immigration, Refugees and Citizenship Canada
“I would recommend this session—there was a lot of good points on how to expand stories or make them concise and relevant to our audience.”
— Jennifer Spencer, Policy Analyst, Natural Resources Canada
“This was a great course!”
— Brendan Duffley, Data Statistical Analysis Officer, Employment and Social Development Canada
“Arthur's Storytelling and Statistics course was informative, entertaining, and useful. I highly recommend this course for anybody looking to improve their communication skills.”
— Nick Dunning, Senior Defence Policy Advisor, Department of National Defence
“I enjoyed this course. I definitely have some solid take-aways that I can use in my day-to-day work. It was quick and efficient!”
— Marissa Martin, Senior Communications Advisor, Public Prosecution Service of Canada
“Another practical, hands-on session, in this case to use stats more effectively in our work—thanks for making a dry topic all the more relevant.”
— Anastasia Gould, Business Planning & Measurement Advisor, CRTC
“Thank you for a very engaging and interesting course. There was a lot of very practical knowledge which you provided over the last two days. You ensured the course was very engaging and interactive, which was greatly appreciated—especially in an online format.”
— Emily Sams, Policy Officer, Employment and Social Development Canada
“Very engaging, knowledgeable and helpful. Great workshop!”
— Vanessa Lemieux, HR Advisor, Innovation, Science and Economic Development Canada
“Great job! You made the class feel comfortable sharing and learning together. I really enjoyed the session. It gave me a new perspective in storytelling.”
— Julia Sabourin, Training & Development Program Officer, Innovation, Science and Economic Development Canada
“Thank you—very helpful!”
— Josée Landry, PSPC
“I enjoyed the course and learned some neat ways to communicate the message. I plan to use the learnings in meetings with stakeholders to gain their buy-in.”
— Salma Bhatti, Senior Project Manager, Government of Alberta
“The entire day was very engaging, and I will absolutely be using the lessons I learned today.”
— Nancy Bachand, Director, Service Management, Government of Alberta
“Thank you very much for such an impactful skill.”
— Greg Randall, Director, Cloud Platform Services, Government of Alberta
“Arthur brings great training, quick wit and an in-person feeling to his training sessions. I was able to reaffirm several things and learn some new skills to add to my toolbox. I really enjoyed the session.”
— Greg Nutter, Associate Director, Infrastructure Transformation and Datacenters, Government of Alberta
“Enjoyed the course and can put things learnt into play. Thanks!”
— Geoff Wacowich, CIO, Government of Alberta
“Arthur is a super engaging teacher. It really made the course easy to follow.”
— Alex Shadeed, Policy Analyst, Transport Canada
“Our Comms team received a great storytelling workshop put on by Arthur. The content and examples he provided were relevant and extremely useful. I thoroughly enjoyed the 2-day workshop and have already applied many of his suggestions towards the development of my comms products. Thank you Arthur for facilitating such a great workshop.”
— Lisa Scarizzi, Communications Officer, Women and Gender Equality Canada
“I enjoyed the course.”
— Maureen Getson, Canada Revenue Agency
“This session was really great! It really made me think about my communication strategy and gave me new ways to attack a new project or focus my attentions.”
— Stephanie Wilson, Senior Analyst, PSPC
“If you have any interest in learning how to make your communications more attention-catching and immediately gripping, it's well worth taking this course. Learning how to employ and weaponize language to 'gently encourage' the view you want any given audience to have of your product/writing is a valuable tool to have in one's arsenal.”
— Ross Oswald, Shared Services Canada
“Great class, great instructor! I actually feel like I learned so much and will be able to apply it to my work, which I can't say about a lot of the training I take. I feel as though I will bring a different lens. Thanks so much Arthur, this was well worth my time and you were super knowledgeable and friendly.”
— Michelle Mercier, Communications Advisor (Diversity, Equity, and Inclusion) for PSC Canada
“I really enjoyed this training. This training course stood out to me versus other courses I’ve taken because it was more engaging, fun, and it helped me think of social media in a different way. Would definitely recommend to my colleagues!”
— Tessa Duc, RCMP
“As someone who has been working in social media for 10 years+ now, the way you spoke about SM helped reenergize my ideas and gave me a new way to approach content. I really enjoyed the activities of this class and will recommend it to colleagues.”
— Rose Manigat, Social Media Advisor, Health Canada
“You are such an eloquent instructor—I really enjoyed your teachings. The way you designed the workshop was very effective too. I learned so much from this workshop and I hope I can be a better storyteller now! Thank you so much.”
— Hyun Ju Lee, Design Researcher, Immigration, Refugees and Citizenship Canada
“I would 100% recommend this training. Arthur is professional, dynamic and engaging with the audience. Lots of opportunities to actually practice the theory which was much appreciated! He gave us lots to think about that will be useful in our work.”
— Solange Racine, Immigration, Refugees and Citizenship Canada
“Arthur was a super engaged instructor. I appreciated his enthusiasm and effort to connect with students. I would recommend his Social Media class to anyone interested in learning more about how to get started on that path!”
— Erika Ibrahim, Health Canada
“I am typically apprehensive about online learning. Arthur made this session enjoyable. He was engaging, knowledgeable, and did a great job of ensuring the conversation flowed amongst all participants.”
— Andrea Jedlinski, Program Officer, Canada Border Services Agency
”I highly recommend this workshop to anyone looking to make their writing projects more compelling. Arthur kept us engaged with relatable examples, hands-on exercises and a good dose of humour. It was time well spent!”
— Jennifer MacInnis, Senior Program Advisor, Employment and Social Development Canada
”Thank you so much! Your passion shines through. I am leaving this course with many tips and tricks that will help me to become a better storyteller!”
—Melanie Morin-Pelletier, Historian (War and Society), Canadian Museum of History
“This is an excellent course! Arthur is very engaging and a real professional.”
— Betel Maria Hailu, Policy Analyst, Natural Resources Canada
“This was such a useful and enjoyable training! Storytelling skills can be applied to any field and also in every day experiences, making it a lot more applicable than people initially think. Arthur is a great instructor and extremely helpful and dedicated. I'd highly recommend!”
— April Patmanathan, Species at Risk Biologist, Environment and Climate Change Canada
“Personally, I appreciated the information and training session. The PDF and techniques presented will help guide me when conveying a message or story to a specific public.”
— Leif Rupke, Environment and Climate Change Canada
“Arthur hosted a wonderful webinar on storytelling. He kept the webinar interesting and engaging. I'd recommend him to other groups.”
— Isabel Keng, Natural Resources Canada
“Feeling very inspired after this course to pursue my life long dream of just writing.”
— Carla Fabrega, Natural Resources Canada
“A concrete, applicable and engaging workshop! Well done, Arthur!”
— Naomi McNeill, Natural Resources Canada
“I have already recommended the workshop to a few colleagues. I doubted that storytelling could be taught, but the exercises and the techniques the instructor shared will be helpful in the future. Thank you!”
— Marjorie B., Communications Officer, Public Safety Canada
“You delivered the content in a great way. You were extremely personable and made it easy to understand and listen. I would absolutely recommend your class to others. Thank you again!”
— Kayla LeBreton, Technical Recruiter, Canadian Bank Note Company
“The instructor was great and allowed plenty of opportunity for interaction and questions.”
— Brad Daw, Internal Audit Manager, Courts Administration Service
“Thanks Arthur! This was such a good course. I especially liked the opportunity to think about the Government of Canada stories we write and how they can be transformed into human-interest stories that have so much more appeal.”
— Kathy Bell, Speechwriter, Canada Revenue Agency
“Grab your audience, take this course!”
— Dana Wojtas, Chief (SEPH, JVWS, and EIS), Statistics Canada
“Arthur knows his course material. Very well articulated.”
— Chantal Allaire, Team Leader, Staffing and Classification, Human Resources at Office of the Auditor General of Canada
“Wow, Arthur is beyond amazing as a course facilitator/trainer for storytelling. He has a wide-range of activities and ways to keep you engaged, plus a positive attitude that challenges you in a respectful and productive manner. Highly recommended.”
— Aurore Menard, Environment and Climate Change Canada
“Great learning environment—and very relevant.”
— Melissa Oliver, SNVCC, Canada Revenue Agency
“I really like the idea of having a portfolio of stories—something I can use over and over to connect with others.”
— Mike Samra, ITA Audit FVITSO, Canada Revenue Agency
“Arthur Thuot has designed an amazing storytelling course that is not only relevant to telling stories, but everyday life in both our personal and professional settings. I have learned a lot from this training, both the content and its delivery were done very well! The balance of lessons, tips and tricks, examples, videos and sharing everyone's thoughts was expertly done and I felt very engaged at every moment. Nothing felt like we were speeding past the details before I could grasp the concept; it all felt very well-paced. Thank you so much! My only complaint would be that the training wasn't longer! I wish I could attend a full course like this for an entire month, it was really enjoyable!”
— Karrina Pillay, Environment and Climate Change Canada
“Arthur was great—very prepared and engaging! His enthusiasm, passion for the topic, and obvious expertise made the course a standout in my experience.”
— Micaela Labinaz, Bilingual Marketing and Communications Advisor, The Children's Aid Society of Ottawa
“Great course! Very well organized and I feel I learned a lot.”
— Lukas Hardonk, Communications Advisor, Canadian Nuclear Safety Commission
“Our group was very engaged in the full-day workshop. We participated actively and enthusiastically in the exercises, shared our stories with pride, and enjoyed the immediate feedback we received. One participant exclaimed that this was the best workshop she had attended in years! Overall, we felt more empowered to tell the stories of our units and departments in an effort to influence, promote, market, etc.”
— Cecilia Tellis, Head, Design & Outreach, uOttawa Library
“Inspiring! Thank you so much. Came in with questions, left with answers and motivation.”
— Roberta Gal, Photographer, Public Services and Procurement Canada
“Arthur's engaging lessons, paired with his thought-provoking tips and questions throughout the course, inspired me to dig deeper and connect to my creativity in new ways! Thank you for building a safe and inviting space to practice and grow my storytelling skills!”
— Mandy M., Communications & Engagement Strategist, University of British Columbia
“Thank you for this excellent course! I got a lot of inspiration out of it. Being in communications for nearly 20 years, I've taken different storytelling courses but I felt the real strength of this course was the integration of timely real-world examples and collective problem-solving. I really enjoyed the before and after examples, I think that really appealed to my learning style and helped me understand how to start to tackle presenting data. The course has motivated me to learn more and make use of the workbook and additional resources that were presented. The presentation style was fun and engaging and Arthur created a very welcoming space where it felt comfortable to share ideas and respond to others' comments.”
— Elena Mallard, Senior Information Officer, Office of the Commissioner of Official Languages
“100% would recommend.”
— Karina Volpato, Environment and Climate Change Canada
“Arthur was eloquent, well spoken, positive and insightful. His course is well developed to teach students how to take any text and create products that promote an interest from the audience in the topic at hand.”
— Adrien Collet-Serret, Policy Analyst, Natural Resources Canada
“Terrific training course. Definitely something that anyone and everyone can benefit from.”
— Samson Mah, CID CALGARY FVITSO, Canada Revenue Agency
“Your Storytelling for Government Employees is a great session. I got more out of it than I expected. In particular, I'm going to use the six-word stories before preparing communication to help me stick to the point. Thank you for a wonderful day of stories and learning.”
— Christina Hall, SNVCC, Canada Revenue Agency
“At first we believe that we already know all this stuff, but Arthur goes further and makes you implement in real contexts. This leaves a more durable imprint and greatly improves the learning experience.”
— Dr. Eric Lague, Senior Analyst, Canadian Radio-television and Telecommunications Commission
“Very positive attitude and I very much appreciated your patience with everyone. Great class overall!”
— Victoria Owen, Cabinet Affairs Analyst, Fisheries and Oceans Canada
“Arthur is clearly very passionate about storytelling and has a lot of expertise to share! I feel three days might be the sweet spot.”
— Kayleigh Chaston-Vickers, Policy Analyst, Natural Resources Canada
“Arthur was organized, insightful, engaging and genuinely helpful. Signing off from our six-hour class with concrete tips and tricks to use in the future. Arthur’s teaching made me think of ways of writing stories I hadn’t previously considered—flipping the story on its head. Would recommend to any comms person."
— Alex Williams, Department of National Defence
“I broke through with out-of-the-box thinking and challenged myself to be a better writer for the topics that might otherwise feel mundane.”
— Bethany Vogler, Communications Advisor, Canadian Food Inspection Agency
“Great course! Easy to listen to and follow the material.”
— Véronique Albert, Senior Project Coordination Biologist, Health Canada
“I really enjoyed this course and learned a lot. It was also very nice to attend a course where you could clearly see that the instructor was very passionate about the subject and made it very interesting to attend.”
— Kelsey Donaldson, Financial and Administrative Officer, PSIC
“Amazing course. Learned a lot!”
— Chrisoula Langis, Program Security Officer, Public Services and Procurement Canada (PSPC)
“This course is an excellent investment. I've been in the workforce for 10+ years, but this workshop provided me with a whole new range of evidence-based practices.”
— Anna Ebel-Lam, Defence Scientist, Department of National Defence
“This course was very useful and interesting. The content can be applied to anyone’s job, no matter their role. I think everyone would greatly benefit. Arthur was a fantastic instructor that was very engaging and extremely knowledgeable.”
— Olena Maystruk, Social Media Officer, Natural Resources Canada
“Very knowledgeable instructor, personable, versatile, and has great examples regarding various real-life situations. I learned a lot and picked up tricks that will be helpful in personal and professional situations.”
— Caroline Goulet, Forester, South Nation Conservation
“Arthur delivered the workshop very well. He was very attentive and he really enjoys his craft. Inspiring!”
— Jane Chen, Investigator, Department of National Defence Canada
“Arthur was very professional, friendly and attentive to all participants’ questions and comments. The course provided interesting tools that can be used within any workplace and in personal situations. I would recommend it to everyone!”
— Christine Landry-Fournier, Senior Policy Analyst at Innovation, Science and Economic Development Canada
“For those of you who would answer the question ‘What do you expect out of this session?’ with ‘I don't know,’ don't worry—it's definitely the session for you! I came in without any expectations and can honestly say I was impressed with Arthur and the material he presented. I was completely engaged throughout, despite the fact that I haven't sat through a full day of anything since college! It was enjoyable and I can honestly say I will be employing the skills learned in this session in the future. A+”
— Peter Fenwick, BCD ICD FVITSO, Canada Revenue Agency
“I am happy that Arthur was the instructor for this course. He was positive in his feedback, and gave examples of other authors’ work. He encouraged and helped me write in my own voice. This was a key to developing my own writing and becoming a better writer. He helped his students to write about what interested them and gave them techniques to build their characters and story content.”
— Danette DuBois
“Just a phenomenal session. Your enthusiasm is palpable and endearing. Thank you so much!”
— Thomas Hamade, SR&ED & FMTC, Canada Revenue Agency
“Thanks, Arthur. I enjoyed the course and found it helpful. Hope to use some of the techniques you taught us all today. All the very best.”
— Gord Kelly, Senior Analyst for Innovation, Science and Economic Development Canada
"Arthur is a passionate, dedicated, well versed and organized presenter. His lectures are engaging, informative and leave participants with a wealth of knowledge. I anticipate attending more of Arthur’s lectures in the future, and will absolutely be recommending his seminars to both coworkers and friends."
— Alexandria Girey, Education Support Advocate, Métis Nation of Ontario
“Very interesting with useful tips provided. Arthur was very engaging and kept it light but interesting.”
— Michelle Davy, Senior Advisor, Environmental Protection for Transport Canada
“The variety of exercises was really useful, and doing them during the course was the best way to get introduced to them. Wonderful speaker, and good sense of humour too!”
— Millie Lusson, Library of Parliament Information Officer
“Thank you Arthur—your Storytelling Course was excellent! You have a great way of making people feel comfortable and willing to share their stories during the session. You have the knack to listen and respond and share your thoughts and ideas in a pleasant manner.”
— Tracy Doi, SNVCC, Canada Revenue Agency
“Arthur kept my attention for the entire day and shared some tips that weren't obvious. I would take another course that he leads.”
— Robert Kelk, Process Specialist, Shared Services Canada
“Excellent course by Arthur, he is very dynamic and engaging.”
— David Blais, Director General, Heath Canada
“I'll definitely look for more workshops or training that you provide. I really liked your interaction and you were very generous with your time.”
— Daniel Lachance, Financial Analyst, Transport Canada
“The combination of theory/practice/feedback is ideal. I could see the application to my work—and life!—in the first session. Thank you for all the resources and encouragement to practice.”
— Anastasia Gould, Business Planning & Measurement Advisor, CRTC
“This is the second time I took a course a from Arthur, and I have found him to be engaging with relatable content. One thing I found helpful was even just talking through the storytelling process—to help think of the personalized story, not just stats.”
— Suzi Beck, Senior Communications Advisor, Health Canada
“I really enjoyed this course! Arthur was a great speaker and had a fantastic ability to keep his audience. He is very knowledgeable and presented the material well. There are some great tools provided that will be beneficial for both home and work.”
— Tammy Hochreiter, Senior Data Analyst, Public Services and Procurement Canada
“Arthur is great! Engaging and very personable. Definitely the kind of person I'd like to go for a beer or two after the course and, as a result, I got a lot more out of the course than I expected.”
— Dorin Petriu, Advisor, Results and Performance Measurement, Treasury Board of Canada
“Love your attitude and your approach. Immediately put people at ease and felt relatable, which probably made it easy for the participants to share.”
— Dominique Dussah, Senior Advisor, Innovation, Science and Economic Development Canada
“This course was excellent, and I would recommend it to all of my friends and coworkers. I got so much out of it. So pleased I took this.”
— Suzanne Leen, Innovation, Science and Economic Development Canada
“Arthur is a captivating speaker with a ton of up to date knowledge and resources to share throughout the course. Highly recommend!”
— Veronica Mossop, Impact Assessment Agency of Canada.
“Great class. Would recommend.”
— Brandon Veit, Bankruptcy Analyst, Innovation, Science and Economic Development Canada
“Thank you for this amazing course. I have learnt much and will be able to apply my newly-acquired skills to my work.”
— Liliane Woo, Canada Revenue Agency
“I appreciated Arthur's experience, enthusiasm and energy! He practices what he teaches and I've had my eyes opened that while not everyone is a natural-born story teller, we have tools to help us.”
— Helen Nicolidakis, Manager, BC Food Program and Laboratory, Health Canada
“Arthur, your delivery model was engaging and informative. You were flexible, personable, and supportive even when some doubted their own stories, you helped them identify their story. You summarized the details well and helped build up people! Great session!”
— Bryan Ashenhurst, Manager, Canada Revenue Agency
“I had a wonderful experience. The workshop and instructor were very engaging and insightful. I learnt a lot about myself along with some tips and tricks that I look forward to using in my personal and professional life.”
— Maddie Brook, Accounts Payable Specialist, Universities Canada
”Others may comment on Arthur's instruction, so I'll add he’s a good listener—also an important aspect of storytelling. His quick and insightful comments will be helpful in my professional and personal communications going forward.”
— Rachel Dierolf, Manager, Sustainable Forestry Initiative
“As someone with both a personal and professional interest in storytelling, I thoroughly enjoyed the course. Arthur is a great teacher and sets a very safe space to share, practice, ask questions and, above all, learn. I left with very practical tips and tricks that I could immediately apply to my writing. Thank you!”
— Sarah Douglas, Health Canada
“I particularly appreciated the fact that the instructor knew our organization and the context in which we work, and the way he adapted the content of the workshop to make it tangible and relevant to our reality.”
— Janie Renaud, Events Coordinator, Office of the Secretary to the Governor General
“Thank you for making voices heard and for your engagement. I enjoyed every minute of the course.”
— Cynthia Ntaganzwa, Customer Service Representative, Canadian Commission for Complaints for Telecom-television Services
“Arthur is an engaging and thought-provoking teacher, guiding you through an otherwise dull topic and creating something exciting and interesting. I learned to apply different perspectives to data to share figures in a new way to evoke more engagement. Highly recommend this course to anyone wanting to learn how to improve their statistical storytelling skills.”
— Candice Jeffrey, Natural Resources Canada
“This content in this class has given me a new perspective and tools that will undoubtedly have a positive impact on my work moving forward.”
— Michelle Matthieu-Higgins, Communications Officer, Financial Consumer Agency of Canada
“I'm leaving this course with tons of new ideas for how we report on projects at my current job and would recommend it to anyone with an interest in data!”
— Krista McCormick, Social Media Officer, Natural Resources Canada
“I really liked the course. I liked that you didn't tell us what to think, but more how to think. I liked that you’re very passionate about this topic. I found that you are very helpful and provided a lot of strategic guidance/advice/context/examples (unlike other instructors/courses I've taken, where the instructors were more about selling themselves). I look forward to using what I learned in my work!”
— Lonnie Dang, Communication Advisor, Public Service Commission of Canada
“Six-word testimonial: One great instructor. Eight new storytellers.”
— Amy Lin, Communications Officer, Public Affairs Branch, Agriculture and Agri-Food Canada