Storytelling for Government Employees (Levels 1 and 2)
Summary
Storytelling is an essential skill at all levels of government. This seminar teaches the art and science of storytelling, with interactive exercises, brief lectures, and examples that will be useful across many situations, including gaining support and legitimacy for projects, writing reports and proposals, engaging stakeholders, explaining ideas and initiatives, and preparing briefing notes and public outreach materials. You’ll leave with specific tips and tricks on how to break out of “bureaucratic” language and get your message across with clarity, concision, and conviction. You’ll understand which types of stories to tell, which to avoid, and which should never be told, and come away with an appreciation of stories as a way to influence and persuade for maximum effect.
Learning Outcomes
How to use “hooks” and proven structures to make your audience listen—and keep listening
Time-tested approaches for beginnings, middles, and endings
Key frameworks for turning new experiences into compelling stories
How to find compelling stories in “boring” material and/or organizations
How to choose and include meaningful details
Identifying obstacles to effective storytelling—and how to overcome them
Why stories can help convince even the most skeptical audiences
How to unlock the hidden potential of the stories you already know
Communicating your story with clarity, concision, and conviction
How to create and choose effective metaphors
Frequently Asked Questions
-
Sessions have been delivered to thousands of people across general audiences and specialized teams. Past participants include professionals with job titles like policy analyst, marketing advisor, salesperson, C-level executive, communications manager, data analyst, engineer, journalist, grant writer, digital strategist, documentary filmmaker, museum curator, entrepreneur, and many more.
-
Past clients include a variety of organizations from every major sector of the economy, including every level of government.
-
Pricing depends on many factors, including format, content, timing, location, and number of participants.
Click here to get a quote for your desired workshop, course, or keynote →
-
• Sessions delivered online or in person
• Teaching materials (yes, even keynotes come with written resources!)
• Pre-session consultation and post-session follow-up
• Francophone-friendly instruction (participants may speak in the Official Language of their choice)
-
Yes, all the time!
-
All material is designed and delivered by award-winning facilitators.
-
Group size has ranged from as small as three to as large as hundreds. There are different ideal sizes depending on your desired format and content.
For workshops, groups of 10-15 tend to work best, but smaller or larger groups can be accommodated.
-
Bookings are generally made at least one month in advance, but shorter timelines can be accommodated.
-
Yes, StoryCorp has dealt with many complex procurement, contracting, and security requirements.
-